Hoka One One was the first shoe brand to launch "oversized" midsoles and was founded in France in 2009 but today has American owners. Hoka shoes and running shoes are made for all types of runners, from joggers to competitive runners, and have become hugely successful due to their special soles.
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Hoka
Men's Bondi 9 Wide Neon Yuzu/Sunlight
price€144
Hoka
Men's Zinal 3 Black/White
New
price€128
Hoka
Women's Zinal 3 Black/White
New
price€128
Hoka
Women's Race Day Crop Bra Alabaster Flare
New
price€64
Hoka
Women's Mafate X Berry Jam/Squid Ink
New
price€180
Hoka
Women's Bondi 9 White / White
price€144
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Hoka
Women's Clifton 10 Black/White
price€128
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Hoka
Women's Clifton 10 Lilac Cream / Tangerine Glow
price€128
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Hoka
Men's Challenger 8 Bay Leaf/Sage
price€120
Hoka
Women's Challenger 8 Ambient Blue/Blueberry
price€120
Hoka
Men's Mach X 3 Neon Yuzu/Squid Ink
price€152
Hoka
Men's Race Day Split Short Black
price€48
Hoka
Men's Race Day Split Short Squid Ink
price€48
Hoka
Run Hat White
price€28
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Hoka
Run Hat Black
price€28
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Hoka
Trail Run Hat Cielo Blue
price€28
Hoka
Run Hat Hoka Blue
price€28
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Hoka
Run Hat Pea Green
price€28
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Hoka
Run Hat Hoka Citrus
price€28
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Hoka
Run Hat Mineral Blue
price€28
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Hoka
Run Hat Neon Cantaloupe
price€28
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Hoka
Run Hat Vintage Green
price€28
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Hoka
Women's Rincon 4 Vanilla/Birch
price€104
Hoka
Men's Clifton 10 Sage/Neon Flame
price€128
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Hoka was founded in France in 2009 but is now a U.S. owned. The name means "to fly down the mountain" and the concept was born during an ultramarathon on Etna in Sicily, when Frenchman Jean-Luc Diard discovered that he could run faster downwards thanks to the extra cushion the soft volcanic sand gave. He decided to design a shoe that had this experience built-in.