Hoka One One was the first shoe brand to launch "oversized" midsoles and was founded in France in 2009 but today has American owners. Hoka shoes and running shoes are made for all types of runners, from joggers to competitive runners, and have become hugely successful due to their special soles.
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Hoka
Men's Speedgoat 6 GORE-TEX Black/Outer Orbit
price€144
Hoka
Unisex Ora Athletic Slide Varsity Navy/White
price€48
Hoka
Men's Stinson ATR 7 Black / Black
price€144
Hoka
Unisex Bondi 9 Crew Run Sock White
price€16
Hoka
Unisex Clifton 10 Crew Run Sock White
price€16
Hoka
Unisex Clifton 10 Crew Run Sock Electric Rose
price€16
Hoka
Unisex Clifton 10 Crew Run Sock Lava
price€16
Hoka
Unisex Bondi 9 Crew Run Sock Electric Tangerine
price€16
Hoka
Men's Clifton 9 GORE-TEX Gravel/Eggshell
price€136
Hoka
Women's Clifton 9 GORE-TEX Eggshell / Khaki
price€136
Hoka
Men's Mafate X Sage / Rosemary
price€180
Hoka
Women's Clifton 10 Sea Glass / Neon Flame
price€128
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Hoka
Men's Mach 7 Black/White
price€128
Hoka
Women's Speedgoat 7 Persimmon/Neon Yuzu
price€132
Hoka
Men's Gaviota 6 Black/White
price€144
Hoka
Women's Race Day Singlet Alabaster Flare
price€64
Hoka
Men's Race Day Split Short Black
price€48
Hoka
Men's Race Day Split Short Squid Ink
price€48
Hoka
Women's Clifton 10 Black/Rose Gold
price€128
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Hoka
Women's Challenger 8 Ambient Blue/Blueberry
price€120
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Hoka
Women's Challenger 8 Stucco/Asphalt Grey
price€120
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Hoka
Women's Tecton X 3 Mint Fluorite/ Varsity Navy
price€269.52
Hoka
Men's Clifton 10 Wide Black/White
price€128
Hoka
Women's Clifton 10 Wide Sea Glass/Neon Flame
price€128
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Hoka was founded in France in 2009 but is now a U.S. owned. The name means "to fly down the mountain" and the concept was born during an ultramarathon on Etna in Sicily, when Frenchman Jean-Luc Diard discovered that he could run faster downwards thanks to the extra cushion the soft volcanic sand gave. He decided to design a shoe that had this experience built-in.