Hoka One One was the first shoe brand to launch "oversized" midsoles and was founded in France in 2009 but today has American owners. Hoka shoes and running shoes are made for all types of runners, from joggers to competitive runners, and have become hugely successful due to their special soles.
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Hoka
Women's Mafate X Neon Hoka Citrus/Neon Rose
price€180
Hoka
Men's Speedgoat 6 Putty/Blue Twilight
price€159.92
Hoka
Men's Mach X 3 Neon Hoka Citrus/Neon Lime
price€152
Hoka
Women's Challenger 8 Neon Rose/Black
price€120
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Women's Speedgoat 6 Grey Skies/Cosmic Grey
price€124
Hoka
Women's Challenger 8 Blush/Dark Cedar
price€120
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Unisex Ora Recovery Slide 3 Shifting Sand/Shifting Sand
price€48
Hoka
Men's Gaviota 5 Black / White
price€167.12
Hoka
Women's Challenger 7 GORE-TEX Black/Black
price€128
Hoka
Men's Mach 6 Black/White
price€112
Hoka
Men's Infini Hike Tc Sea Moss/Oat Milk
price€104
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Women's Kaha 2 Frost GORE-TEX Oat Milk Sesame
price€208
Hoka
Women's Anacapa 2 Mid GORE-TEX Dune/Ice Flow
price€211.12
Hoka
Women's Anacapa 2 Mid GORE-TEX Black/Black
price€211.12
Hoka
Women's Speedgoat 6 Black / Neon Hoka Citrus
price€124
Hoka
Men's Speedgoat 6 Mid GORE-TEX Sea Moss/Oat Milk
price€160
Hoka
Men's Transport Black/Alabaster
price€120
Hoka
Women's Speedgoat 6 Wide Grey Skies / Cosmic Grey
price€124
Hoka
Men's Skyward X Frost/Lupine
price€180
Hoka
Women's Arahi 8 Oyster Mushroom/Truffle Salt
price€128
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Women's Anacapa 2 Mid GORE-TEX Green Moss / Agave
price€203.92
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Women's Trail Code GORE-TEX Blue Glass / Coastal Shade
price€212.72
Hoka
Women's Transport Black/Black
price€120
Hoka
Women's Mach X 2 Wide Black/Electric Aqua
price€189.52
Hoka was founded in France in 2009 but is now a U.S. owned. The name means "to fly down the mountain" and the concept was born during an ultramarathon on Etna in Sicily, when Frenchman Jean-Luc Diard discovered that he could run faster downwards thanks to the extra cushion the soft volcanic sand gave. He decided to design a shoe that had this experience built-in.